Engage with Your Video Viewers 24/7. Introducing Drift Video Bot.

By Cody Bernard

Schedules are tough right now.

Your customers or prospects have questions, and when another long email won’t quite cut it, I’ve got a solution for you ?

If you’ve read any of my blog posts in the past year, then you know that my #1 go-to trick is to record async videos. I truly believe it’s the most powerful (and easy) way to get your message across. Video helps you answer complex questions or show your buyers something visual – and takes way less time than drafting up a reply to an already out-of-control email thread.

Here’s how it works:

Step 1️⃣ You record a great video and send it out.

Step 2️⃣ Your customer watches your video.

A lot of the time, it’s as easy as that. Boom. Another thing you can check off your list.

But what if they still have questions?

Introducing Drift Video Bot.

Drift Video Bot is the new way to drive engagement with your video viewers 24/7. Now when you send a video to someone and they have follow-up questions for you, Drift Video Bot is there to help.

The best thing about it is that it’s on standby at all hours of the day – so if someone watches your video at 2am (hey, it happens), they can still get immediate assistance from Video Bot. It sits on every one of your videos waiting to greet the viewer the second they start watching to help deliver the best possible outcome – whether that’s jumping into a conversation or booking a meeting. No matter what time of day.

For example, Drift’s own Video Bot helped our sales team 2X the number of conversations started and meetings booked with customers who they were trying to get in touch with.

Here are 3 ways Drift Video Bot will help you engage your viewers and drive results ?

1.   Drift Video Bot will book meetings for you.

Recording a video is the perfect alternative for an unnecessary meeting. But what if you’re goaled on meetings booked or your customer needs a more detailed explanation that requires a Zoom call?

Drift Video Bot has your back. Your video viewers can easily book time on your calendar by clicking on the Book A Meeting button. It’ll ask for their email and then drop your calendar so they can choose a time that works best for them.

Now you can still get that meeting booked – even in your sleep.

(Psst! Booking meetings is available on our Teams plan – get your demo today)

2.   Drift Video Bot will notify you when someone wants to chat.

We all want to meet our buyers where they are. And when they have questions, we should be able to help them as quickly as possible.

Not only will you be notified when someone starts watching your video, but Drift Video Bot will also notify you when the viewer wants to chat. When the viewer clicks on the “I have a question” button, your Drift Video Bot will hop in and let the person know that they’ve notified you and that you’ll be jumping into the conversation as soon as you can.

It’s a nice way of setting expectations when someone views your video, but doesn’t stop them from saying hello.

3.   Drift Video Bot will offer your viewers moments of delight.

The reason video works so well in helping you engage your customers or prospects is because it helps show that you’re human and lets you communicate more effectively.

From your custom welcome message to responses after they give an emoji react, your Drift Video Bot will help you deliver an amazing experience so you can engage more of your buyers.

Interested in getting your very own Drift Video Bot to help you engage more of your viewers? Sign up for your free account here. Or if you want to see how your Drift Video Bot can help you book meetings, get a demo today.